Derek Sivers

How to make a movement. Lessons learned from dancing guy.


Being an analytical learning-addict, I can’t help but distill some lessons from this “Guy Starts Dance Party” video taken last week.

You can’t help but smile. First at the guy, then at the reaction. It’s so fun!

But this is also the most obvious, instant, and visual example of how to start a movement, that books like Tribes and The Tipping Point have covered so well.

For anyone interested in starting a movement, or hoping others start a movement around your company/mission/music, how can we describe what we see here?

So if you wanted to make a movement, what lessons would you take from this?

Doing something that needs followers? Help fan the flames of this process.