Derek Sivers

When you win the game, you stop playing


Someone asked me today why I don’t charge money for the things I do.

Why don’t I have ads on my site? Why don’t I exploit my assets and pursue some profitable things?

I already did that.

I made more than I’ll ever be able to spend.

What do you do when you win a game?

You stop playing, and go do something else.

board game